Ashley Williams, is the founder and CEO of HeadbandWigs.com, the largest Black-owned retailer of high-quality, luxury headband wigs with 100% human hair and custom colors blended for the best natural look. Headband wigs, unlike traditional wigs, can be installed in seconds with no glue, gel, or lace needed.
Ashley is not a newbie to the industry. In fact, she has been a successful entrepreneur in the hair and beauty space since 2011. After selling thousands of traditional wigs and hair pieces to her customers, she decided to embrace headband wigs because of how easy they are to install.
"Traditional wigs can be very complicated and time-consuming for women to install," Ashley says. "Many women have to go to salons to get them professionally installed and this can be costly. Because of this, I think headband wigs are the new trend because they are so easy to wear."
