Winston-Salem, NC -- Financial consultant and businessman, Linsey Mills, has launched a new book to equip entrepreneurs with the skills to build a sustainable business in a shrinking economy. In the book, Your Business Venture: The Prep, The Pitch, The Funding, Mills shares the three major pillars that are needed to master, ideate, create, develop, pitch, launch, and grow a profitable and sustainable business. All of this is powered by one great idea and the passion and confidence that it can work.
Mills describes The Prep as preparing the mind to identify or attract ideas that have the potential to be a successful business. The Pitch is how effectively the entrepreneur presents his idea to potential partners, funders, and investors; The Funding is exploring the types of available funding and what funding works best for the business.
A successful entrepreneur himself, Mills challenges entrepreneurs to think outside the box. He underscores the importance of knowing the product and target market, delivering the perfect pitch, and building a solid team. The author shows his reader not only how to launch a successful grand opening but also how to avoid the grand closing.
