Wednesday, June 23, 2021

8-Year Old CEO Empowers Brown Boys

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Recently, featured on the Kelly Clarkson Show, Lil Dee is an eight-year-old CEO who does not let his age get in the way of spreading positivity and building the confidence of brown boys in Ohio and beyond. Inspired to make a difference and drive positive social change, he created his own company, Our Brown Boy Joy, to inspire and empower brown boys across the country and let them know just how special they are. Lil Dee and his team are excited to announce the launch of the “My Friend” plush line, plush dolls designed to be both a tool and toy that helps brown boys see themselves positively.

According to Lil Dee, “Brown boys should know they are wonderful, just the way they are!” The My Friend plush dolls were designed with this in mind, and each plush doll speaks several positive affirmations, including: “Brown boy, you are joy.” Through playing with and interacting with these dolls, brown boys will not only see themselves represented but also hear special affirmations geared toward them, reminding them how special and extraordinary they are.

The My Friend plush doll wears a hoodie for an important reason. After learning about Trayvon Martin’s killing, Lil Dee knew his plush dolls needed to wear a hoodie to signify that clothes should never be used to justify bias or be viewed as threatening. He never wants brown boys to be perceived negatively because of their skin color or the clothes they wear, another reason why the My Friend plush doll is dressed in a hoodie, a pair of jeans, and Timberland inspired boots.

Article On Lil Dee's Our Brown Boy Joy Company Continues After Sponsor's Messages Below...

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Harold Phifer has announced the publication of his second book, a collection of autobiographical short stories exploring his sad and often appalling upbringing in Columbus, Mississippi.  Kept secret for more than 50 years, Phifer’s childhood was largely forgotten until an explosion during a job in Afghanistan forced him to take some time off to recover in a paradise beach resort in Thailand.

While there, he met an unusual but compassionate stranger who pulled him into a long discussion about his experiences growing up. Hours later, Phifer finally found a measure of peace from the ghosts of his past and began planning out the stories that would later appear in Surviving Chaos. The book is available for purchase via AmazonBarnes & Noble, and Audible.  For More Info Click Here

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Be Encouraged And Inspired With...

 New Children’s Picture Book Honoring A Mother-Son Bond And Black Hair Pride 

See How Author Shellice Beharie pays tribute to the memory of her loving son in her debut picture book, "PRINCE AND HIS MOTHER’S CROWN: Tales Within my Mother’s Hair."

This read-aloud narrative communicates that in their early stages of childhood boys can find comfort and creativity in their mother’s tresses. Checkout this is very uplifting reading for our challenging times: Click Here. Or to orderClick Here

Article On Lil Dee's Our Brown Boy Joy Company Continues Below...

Luciana Gilmore, Lil Dee’s mother and an educator who understands the importance of representation, helps him to inspire brown boys everywhere as the Creative Director of Our Brown Boy Joy. In her own words, “Our boys are extraordinary, and they deserve to have toys that reflect who they are.”

This is exactly why she and her son created Our Brown Boy Joy. Through his company, Lil Dee seeks to tackle the problem of lack of representation in products and toys for brown boys. By creating toys that address this problem, Lil Dee hopes to boost the confidence and self-esteem of brown boys and help create an environment for them that is welcoming, comforting, and supportive.

For more details and/or to support this brand, visit Also be sure to follow the brand on Instagram @OurBrownBoyJoy

For press inquiries, contact or 216-219-6997.

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Posted by community events coordinator, Nzinga Lonstein Austin, is a prolific blogger who writes on the entertainment industry and issues for people with developmental and physical challenges.

She is presently in high school looking to have a career in video, film, and media. You can see more of her entertainment writing on Lonstein Movies.

About the Black News Scoop - covers national and global news focused on reporting positive, insightful, and empowering news for the international Black Community.

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